Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics by Thomas Tullis, William Albert

Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics



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Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics Thomas Tullis, William Albert ebook
Publisher: Morgan Kaufmann
Format: pdf
ISBN: 0123735580, 9780123735584
Page: 318


Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics. However we can get a rough idea of their overall satisfaction by “connecting the clicks” user did on the site and other key metrics like time spent on site, conversion ratio etc. Amsterdam: Elsevier/Morgan Kaufmann, 2008. Purpose: Learn how to create, collect, and present usability metrics. This book also has a few effective case studies on the value of usability testing: * Tullis, T., & Albert, B. We are considered a pioneer for this unique remote survey solution and have used and . Measuring the user experience: Collecting, analyzing, and presenting usability metrics. In this paper, I introduce the key business process steps in designing a web analytics strategy for an online platform. 'remote unmoderated task-based usability testing'. 9781457167614 - UX/UI Bibliography - Read and discover the world of user experience with this Safari Books Online bibliography. At UserZoom we have spent over nine years helping brand companies and their expert UX teams manage and conduct Online Usability Testing, a.k.a. Observing the User Experience: A Practitioner's Guide to User Research. Web analytics mainly deals with collecting, measuring, analyzing and reporting the data on presentation components.